Strategic Communications

Whether supporting early-stage biotech firms seeking to establish presence or established pharmaceutical companies looking to reinforce leadership in a therapeutic area, we serve as a trusted partner in turning complex science into clear, influential communications. Profiling within the scientific literature provides a major contribution to the successful launch of a product. It also provides the reference source for monographs, advertising, sales force documents and other promotional material before and after launch.

Creating a scientific communication in the form of a scientific poster, manuscript or tertiary opinion piece can be challenging and time-consuming. Our team of experienced scientific writers is ready to support you in this endeavour and manage the development process. All scientific communication activities are guided by strategic insight, scientific integrity, and regulatory compliance, ensuring content is both compelling and credible.

“As a medium cap business we make a balance between large scale projects and nimble execution. We value the quality, focus and dedication that external providers bring to our projects. That is exactly what we found with Niche. The quality of the work delivered by the Niche teams and their attitude to our projects have always been of the highest standard. Niche are proactive, eager to share their insights, provide timely guidance where necessary and generally augment our projects.”
Miklail Tsyferov
CEO
Petrovax, Russia
Experience in the medical sector allows us to incorporate your messages and target your chosen audience through publication planning and journal selection delivered in line with the most recent guidelines.

Our medical communication services include:

- Product positioning and key message workshops
- Publication planning
- Message vehicles, including detail aids, leave pieces and newsletters
- Product monographs, sales training materials and educational packages
- Preparation of primary and secondary manuscripts, supplements and proceedings
- Clinical trial summaries
- Case studies
- Abstracts and posters, conference reporting and delegate materials
- Therapy area intelligence and competitor reports

Delivery processes

Our team supports the delivery process by aiding with literature searches, compiling methodological information, determining the document format, and proving the scientific outcomes clearly and in context with the existing literature. Project success relies on solid foundations in the form of a well-managed kick-off which can be aided by our free to download briefing document.
(here)
We are dedicated to maximising the impact of the clinical and scientific information. Collaborating closely with the project team, Niche writers engage with the authors to capture their project knowledge. The Niche team will share their insights into how best to reflect the data in terms of where the findings can be placed in the scientific context and identifying key messages that resonate with the target audience.

Delivered in line with appropriate guidelines, documents can be prepared in specific templates with content that meets our own or client style guides. Niche writers drive the rapid preparation of document drafts that fulfil client expectations and requirements while minimising review cycles.

We believe that successful communication has its foundations in accuracy, integrity and simplicity. We are dedicated to maximising the impact of the clinical and scientific information we present, while keeping sight of the specific requirements of our clients.

Unlock the potential of your clinical development with our expert regulatory writing services. Contact us or download our service guide below.
Download our services guide 
Frequently Asked Questions
The Niche team will create message vehicles to exploit multiple channels, including news outlets, social media and scientific communications to disseminate project findings and key points.
The Niche team will work with the client to identify the channels most likely to best disseminate your key messages. The team can then create message vehicles to post on the channels in a strategic and timely fashion. We can leverage performance metrics and competitive analysis to continually refine approach and enhance share of voice.
By profiling the scientific literature and associated channels the Niche team can cross reference your primary, secondary and tertiary communications to augment efforts to win share of voice. Core capabilities include:
Scientific platform and narrative development to ensure consistent, evidence-based messaging across all channels
Publication planning and execution, including abstracts, posters, and manuscripts for peer-reviewed journals
Congress strategy and support, from identifying target conferences to developing symposia content, speaker briefs, and booth materials
Medical education programs, including advisory boards, webinars, and enduring content tailored to HCP needs
Omnichannel planning, ensuring the right message reaches the right audience at the right time across digital and traditional platforms
Thought leader engagement, including mapping, outreach, and co-creation of impactful content

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