Around this time every year, millions of us participate in a shared ritual of optimism: the setting of New Year’s resolutions. I was only 10 minutes into 2026 before I was asked what my resolution would be. I was a bit flummoxed.
I do not tend to make resolutions. I have noticed that when we make promises to ourselves, they are often sincere, ambitious, and rooted in a desire for self-improvement. Yet despite their popularity, most resolutions fail within weeks. Longitudinal studies consistently show that only a minority of individuals maintain their resolutions for an entire year, with many abandoning them before February arrives [1][2].
This recurring failure is not simply a matter of poor willpower. Rather, it reflects a mismatch between how resolutions are typically conceived and how human motivation, habit formation, and psychological wellbeing actually function.
This year I am reframing my targets for personal growth away from rigid achievements and toward a model grounded in emotional experience, intrinsic motivation, and continuity with my personal life narrative. My ‘resolution’ is to view personal development as the ongoing refinement of a life already in progress, rather than a dramatic annual reset. I will cultivate more sustainable growth and greater psychological wellbeing, starting with using my full holiday allocation, something I have failed to do for over 30 years.
Why most new year’s resolutions fail
It is possible that the enduring appeal of New Year’s resolutions is explained partly by what behavioural scientists term the fresh start effect. Temporal landmarks such as the beginning of a new year create a psychological separation between past disappointments and future aspirations, temporarily increasing motivation and optimism [3]. While this effect can inspire goal setting, its influence is typically short-lived. A change in date does not alter the environmental cues, emotional patterns, or cognitive habits that underpin behaviours that previously prevented success.
Empirical evidence highlights the fragility of resolution-based change. In a frequently cited longitudinal study, researchers found that although initial confidence was high, only 19% of resolvers maintained their goals after two years [1]. More recent research suggests that approach-oriented goals are more successful than avoidance-oriented goals and that many individuals struggle to sustain resolutions over time [2].
Several psychological factors contribute to these failures. Many resolutions are framed as avoidance goals, focusing on what we should stop doing rather than behaviours we want to cultivate. Research suggests that approach-oriented goals are more effective and emotionally sustainable than avoidance-based goals [4]. Second, resolutions are often vague and lack implementation planning. Without clear behavioural strategies or contextual cues, intentions remain abstract and are easily displaced by competing demands [5].
A further challenge is that people frequently overestimate the motivational power of future intentions. Goal-setting research has repeatedly shown that specific, measurable, and actionable goals are more effective than vague aspirations [6]. Motivation itself is another limiting factor. Initial enthusiasm often reflects social norms and temporal symbolism rather than genuine readiness to change. When early motivation begins to wane, as it inevitably does, we often interpret this as personal failure rather than a predictable psychological process. This misinterpretation contributes to abandonment and reinforces negative self-appraisals [3].
Reframing growth around how you want to feel
A key flaw in traditional resolutions is their fixation on outcomes rather than experiences. Goals such as losing a specific amount of weight, achieving a promotion, or reaching a numerical target tend to be rigid and externally defined. When progress stalls or circumstances change, these goals can quickly become sources of pressure and self-criticism.
Psychological theory and empirical evidence suggest a more sustainable alternative: focusing on how one wants to feel rather than solely on what one wants to achieve. This shift aligns closely with self-determination theory, which distinguishes between intrinsic motivation and extrinsic motivation [7]. Intrinsically motivated goals are consistently associated with greater persistence, wellbeing, and psychological health.
Research examining New Year’s resolutions and long-term goal pursuit suggests that enjoyment of the process is a strong predictor of persistence [8]. Enjoyment of the journey, rather than the magnitude of the reward, appears to support long-term adherence.
Framing goals around emotional states, such as feeling energised, calm, curious, or connected, shifts attention toward daily behaviours that support wellbeing. This approach reduces the likelihood that setbacks will be experienced as failures and instead encourages experimentation and self-reflection. Such goals are also more adaptable to changing life circumstances, increasing psychological flexibility, a trait strongly associated with mental health and resilience [9].
Reframing growth as a process rather than a destination is further supported by the self-concordance model, which demonstrates that goals aligned with personal values and identity are more likely to be sustained and contribute to long-term wellbeing [10]. When goals feel like expressions of who we are becoming, they generate less internal resistance and foster greater emotional investment.
An additional insight from behavioural science is the importance of self-compassion. Individuals who respond to setbacks with understanding rather than self-criticism are more likely to re-engage with goals after lapses and maintain long-term behaviour change [11].
Enjoyable growth and the continuity of a life in progress
Another common misconception underlying New Year’s resolutions is the notion that January represents a clean slate. In reality, our lives are cumulative rather than annually episodic. Skills, habits, relationships, and identities develop incrementally over time. Treating each year as a psychological reset risks invalidating prior growth and framing personal development as a cycle of repeated failure and renewal.
I have determined to adopt an alternative metaphor this year: to view my life as a masterpiece in progress. In this way, I hope to encourage continuity rather than yet another exhausting restart. This perspective aligns with identity-based models of behaviour change, which suggest that sustainable habits emerge when actions reinforce a valued self-concept [12]. Accordingly, small, consistent behaviours that support desired feelings gradually reshape identity and behaviour without requiring dramatic transformation.
Seeking out joy plays a crucial role in this process. Life should be enjoyable. Habit formation research indicates that repetition in a positive emotional context is more effective than effortful repetition driven by obligation alone [13]. Activities that are enjoyable, socially rewarding, or intrinsically interesting generate immediate psychological rewards, reinforcing behaviour and reducing reliance on willpower.
Planning enjoyable growth opportunities, such as learning experiences, creative pursuits, or forms of movement that feel pleasurable, increases the likelihood of sustained engagement. These experiences foster competence, autonomy, and connection, which are core psychological needs identified by self-determination theory [7]. Over time, outcomes often emerge organically from these processes rather than being forcibly pursued.
This approach may also encourage adaptive feedback loops. Instead of evaluating progress solely against rigid benchmarks, we can reflect on whether our actions support the feelings and values we wish to cultivate. Setbacks become sources of information rather than evidence of failure, supporting resilience and long-term engagement [9].
Conclusion
The consistent failure of New Year’s resolutions is not a reflection of human weakness but of a flawed cultural model of change. Traditional resolutions rely on fleeting motivation, rigid outcomes, and the illusion of a psychological reset. Scientific evidence suggests that such approaches are poorly suited to sustaining long-term change.
For me, a more effective and humane strategy involves reframing personal growth as the continuation of a life already in progress. This year I will focus on how I want to feel. I will use my holiday allocation to cultivate intrinsically rewarding activities, particularly family time, and create enjoyable opportunities for growth through personal fitness and writing. By aligning goals with the principles of human motivation and psychological health, growth becomes less about resolution and more about relationship: with ourselves, our values, and the lives we are continually shaping.
References
- Norcross JC, Mrykalo MS, Blagys MD. Auld Lang Syne: Success predictors, change processes, and self-reported outcomes of New Year's resolvers and nonresolvers. J Clin Psychol. 2002;58(4):397-405.
- Oscarsson M, Carlbring P, Rozental A, et al. A large-scale experiment on New Year's resolutions: Approach-oriented goals are more successful than avoidance-oriented goals. PLoS One. 2020;15(12):e0234097.
- Dai H, Milkman KL, Riis J. The fresh start effect: Temporal landmarks motivate aspirational behavior. Manage Sci. 2014;60(10):2563-2582.
- Elliot AJ, Church MA. A hierarchical model of approach and avoidance achievement motivation. J Pers Soc Psychol. 1997;72(1):218-232.
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- Deci EL, Ryan RM. Intrinsic Motivation and Self-Determination in Human Behavior. New York: Plenum Press; 1985.
- Woolley K, Fishbach A. Immediate rewards predict adherence to long-term goals. Psychol Sci. 2017;28(7):967-977.
- Kashdan TB, Rottenberg J. Psychological flexibility as a fundamental aspect of health. Clin Psychol Rev. 2010;30(7):865-878.
- Sheldon KM, Elliot AJ. Goal striving, need satisfaction, and longitudinal well-being: The self-concordance model. J Pers Soc Psychol. 1999;76(3):482-497.
- Breines JG, Chen S. Self-compassion increases self-improvement motivation. Pers Soc Psychol Bull. 2012;38(9):1133-1143.
- Oyserman D. Identity-based motivation: Implications for action-readiness, procedural-readiness, and consumer behavior. J Consum Psychol. 2009;19(3):250-260.
- Lally P, van Jaarsveld CHM, Potts HWW, Wardle J. How are habits formed: Modelling habit formation in the real world. Eur J Soc Psychol. 2010;40(6):998-1009.